Meet the Designers Nathalie Cohen and Lionel Benayoun
1997 is the year a true friendship and a professional collaboration started between Nathalie and Lionel.
They both have a true passion for Jewelry, its history and evolution which grew while working together in Paris supplying the most fabulous gems to the prestigious jewelry houses of Place Vendome. Their business expanded and as they focused on their diamond mission, they vividly kept their passion and attraction for jewelry as a dream to be accomplished one day...
As years passed, they took different directions within the industry but remained close friends. Nathalie moved to Geneva to become Artistic Director of a major gold haute bijouterie firm. Lionel moved to Tel Aviv to get closer to the diamond source. There he accepted and accomplished the challenge of creating a fancy color diamond jewelry brand for a leading DTC sightholder.
In 2009 they decided to finally take all this passion, experience and energy to turn their dream into reality by launching their own jewelry brand.
This was the birth of ERITAJE.
Eritaje Vision | The concept behind the jewelry
Captivated by the legendary jewels of the past and in respect of the high "tradition joaillière", we launched ERITAJE to create mesmerizing jewelry whose essence is charm and elegance. Our vision stands for the concept of acquiring precious jewels for its sheer beauty and not for trends or fashion.
In a globalized world, where everything eventually looks alike, we designed timeless pieces to touch women sensitive to History and to the values of these fantastic ornaments of beauty that are jewels... with the secret desire of making them part of a story, of a legacy.
To bring life to our designs, we chose to use only precious stones (diamond, sapphire, ruby, and emerald) that are hand selected for their combined charm, character and size rather than their individual value. We adopted today's technology to recreate the effects and gold color combinations, traditional in the past.
We focus on the perfect craftsmanship of ERITAJE jewels. Each piece is crafted with passion by professional goldsmiths, true artists, with awareness to the smallest of details. Every aspect of the work is looked over from the most visible parts to the detailed intricacies on the back of each piece.
In order to give a recognized guarantee of our work to our clientele, we decided to submit ALL our pieces to an independent laboratory, known within the industry for its integrity, the International Gemological Laboratory (IGL).
We invite you now to discover the ERITAJE universe and hope to convey to you a little something of our precious passion...
Some of our Jewels
Lovever | The Bridal Collection by ERITAJE
Over centuries, jewels were the reminding symbols of world's greatest love stories. In respect to this tradition, we revisited solitaires, eternity rings, diamonds studs and pendants, creating new classics to be transmitted from generation to generation.
To add a unique touch to their magical day, we designed for our brides For Romance : a delicate diamond & gold motif that can be worn on a removable 'garter' (available in several colors), or simply on a gold chain.
The essence of Lovever is that love, as diamonds, is forever